Written by Ijeoma UKAZU

Unilever to reach 10mn children on tooth maintenance by 2020

As parts of efforts to reduce the prevalence of oral health problems in the country, Unilever Nigeria plc has said that it will reach about 10 million Nigerian children on tooth maintenance by 2020.

Speaking at a press conference in Lagos to mark the World Oral Health Day, WOHD, the Brand building, Vice President Unilever Nigeria, Robbert de Vreede said: “the company is committed to building a better Nigeria with healthy tooth and gum and we made a pledge globally with Unilever to reach about 100 million children by 2020, same period, will reach 10 million children in Nigeria and this year we will step up the campaign with brushing day and night to reach one million school children in the country.”

According to him, "the brand Pepsodent toothpaste which comes in two variants;Pepsodent Cavity Fighter and Pepsodent Triple Protection are unique products that combines all the three benefits in one brush; protects against cavities/tooth decay, stains and bad breath.

"Fluoride in the brand helps prevent tooth decay by making the tooth more resistant to acid attack from plaque bacteria and sugar in the mouth. We do not talk to the children alone but also the parents. Though most Nigerians do not like to visit the dentist, the only way to prevent oral health problems is to brush your teeth day and night."

Also speaking at the event, the President of Nigerian Dental Association, NDA, Dr. Olabode Ijarogbe, said the WOHD is aimed at creating awareness for oral health as well as impact of oral diseases on general health, well-being and national economies, adding that families, communities and government should take measure to lower the incidence of oral diseases in the country.

Ijarogbe said dental caries and periodontal diseases are the most common chronic dental disease worldwide, affecting children, adults, elderly and resulting in great impact on wellbeing, daily performance and of course, treatment costs adding that these diseases are preventable by involving in daily oral hygiene using fluoridated toothpaste.

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